Data quality for the whole team. Built for more than code.

Data teams at
Data contracts
Bring every check for a dataset together. Let business users define requirements while engineers keep working in code.
- row_count:never empty - freshness:updated within 6 hours - duplicate:no repeated orders - missing:never empty - invalid:paid, shipped or refunded data_type: decimalalways a number
vs GXData observability
Know what changed. Find the affected records. Add automatic monitoring to your quality checks, with a shared view of issues and results.
vs GXAI-assisted coverage
Cover more data without writing every check. Start with AI-drafted checks, then refine them in plain language, the UI or code.
Contract AutopilotReady to draft
vs GXMigration testing
Compare every record before you switch systems. Use a dedicated reconciliation workflow to find mismatches across systems.
vs GXInfrastructure
Keep failed records in your own warehouse. Get shared dashboards, diagnostics and integrations without building the platform around a Python library.
Cloud
vs GXHow 2K, HelloFresh and Make use Soda.
“A business analyst or data analyst can write and provision checks themselves through self-service.”

We went from detection to prevention. Most data quality tooling will tell you something broke after it broke. Our goal is to catch it before that reaches the dashboards and datasets in the first place.

Investing in data quality is key for cross-functional teams to make accurate, complete decisions…

Data contracts brought transparency and also bigger cooperation between different teams.

Soda has integrated seamlessly into our technology stack.

We're catching issues we never would've noticed before.

It's about how it reshaped our approach to data quality and product mindset.

Frequently asked questions
Choosing a data quality platform.
Who writes the checks. How you get coverage. Where your data stays.
Explore the documentationYes. This comparison covers GX Core, the Python framework for defining and running data validations. Soda provides shared contracts, automated monitoring, diagnostics and dashboards in one platform. Engineers can work in code, while business users contribute through the UI or AI. Soda is a fit when your quality program needs participation beyond the engineers maintaining validation code.
Yes. Soda’s data observability includes Record-level Anomaly Detection (RAD), which analyzes patterns across columns, rows and segments to flag unusual records and changes in relationships between values. It helps find issues that aggregate metrics can miss, without requiring a separate check for every column. Teams can investigate affected records and add business checks to enforce known requirements.
Explore record-level anomaly detectionData quality checks whether data meets requirements such as completeness, accuracy and valid values. Data observability monitors how data behaves over time to identify unexpected changes. The two work together: explicit checks enforce known business rules, while anomaly detection finds changes you may not have anticipated. Soda combines both in one platform.
Explore data observabilityA Soda data contract is an executable definition of the quality a dataset must meet. It groups checks for requirements such as freshness, required values, uniqueness and valid data types. Teams can review changes and track versions. Soda runs the checks and reports failures, turning agreed requirements into tests that can run in data pipelines.
Explore data contractsYes. Business users and data stewards can define requirements through Soda’s UI or in plain language with AI. Engineers can contribute through code. Those contributions become part of the same dataset contract, so teams share the rules while each team contributes its own domain knowledge. A shared contract does not require one central team to write every check.
See how teams author checksSoda Autopilot profiles datasets and drafts data contracts with checks for your team to review. Contract Copilot helps turn plain-language requirements into checks and refine existing contracts. AI provides a starting point; data owners add the business context that data alone cannot reveal, such as which values are valid for a particular process.
See Contract AutopilotYes. Start with a critical dataset and the requirements your existing checks enforce. Soda supports custom SQL checks, so you can express existing business logic in a contract, then compare results before retiring older checks. The work needed to adapt each check depends on its SQL dialect and implementation; there is no need to move every dataset at once.
Explore custom SQL checksYes. Soda provides metric-level and record-level reconciliation checks. Record-level checks use keys to match rows between source and target, then compare values to find differences. Teams can inspect results from both datasets before switching systems. Reconciliation checks live in data contracts alongside the quality checks you continue running after the migration.
Read about data reconciliationYes. With a self-hosted Soda Runner, checks execute in your environment. A Diagnostics Warehouse keeps failed-row data in your warehouse for investigation. Soda Cloud receives metadata, aggregated check results and monitoring metrics. Your team can review these data flows against its access and security requirements.
Review Soda’s data flows
Bring your checks and teams together. See how Soda fits your data.
Book a demo
vs